Iconic Italian Advertising Art

Celebrate the dazzling effervescence of Italian mid-century commercial art with this stunning Campari Soda poster, famously known as ‘Corre Col Tempo’ (Runs with Time!). Created by the celebrated Italian designer Marangolo, this piece is a bold statement of style and movement, perfectly encapsulating the energy of the 1960s and 1970s.

Vibrant Design and Graphic Storytelling

The poster features an unforgettable personification of the iconic conical Campari Soda bottle. Clad in vibrant red, the bottle is given life by long, bright lime-green legs that are caught mid-stride against an equally neon-green background. The playful surrealism is completed by the bottle cap acting as a dashing red eyebrow, revealing a single, mysterious eye. The high-contrast color palette of red, green, and black text is typical of post-war Italian graphic design, designed to capture immediate attention.

A Timeless Piece for Modern Decor

Whether you are a collector of vintage liquor advertisements, a lover of Italian culture, or searching for the perfect pop of color for your kitchen, bar, or living space, this poster delivers. The phrase ‘per la vostra sete’ (for your thirst) frames the dynamic image, reinforcing its status as a masterpiece of functional art. Bring home this lively, optimistic piece of design history and let the Campari spirit ‘run with time’ across your walls.