Experience the Boldness of 1930s French Advertising

Step back in time with this iconic QuinQuina Bourin vintage poster, a masterpiece of early 20th-century commercial art. This powerful design, often attributed to the artist Bellenger and dated around 1936, captures the energetic spirit of the Art Deco era. The poster advertises QuinQuina Bourin, a celebrated French aperitif made “Aux Grands Vins Blancs de Touraine.” The artwork promises health and vigor, featuring the dynamic slogans: “Donne la Force” (Gives Strength) and “Force l’Appetit” (Stimulates Appetite), prominently displayed.

Striking Symmetry and Color Psychology

The visual impact is achieved through its bold color palette—intense red contrasted with vibrant yellow and stark white—and its clever use of symmetry. A central bottle divides the composition, reflecting a dynamic mirror image of a man happily consuming the beverage (above, drinking) and subsequently gaining his appetite (below, using a fork). The bright, flat color blocks are characteristic of the period’s graphic design, making this piece immediately recognizable and dramatically appealing. This is not just an advertisement; it’s a piece of cultural history, perfect for adding a dramatic splash of vintage charm to your home bar, kitchen, or dining room. Bring home the sophistication and marketing genius of classic French poster art.