Vintage La Menthe-Pastille Poster (1929) – Charles Gesmar Art Deco Advertising Print
Capture the elegance of the Roaring Twenties with this authentic 1929 La Menthe-Pastille advertising poster by Charles Gesmar. Perfect Art Deco wall decor.
The Artwork
About This Print
A Glimpse into the Jazz Age: Charles Gesmar’s 1929 Masterpiece
Step back into the sophistication of the late 1920s with this stunning reproduction of the iconic “La Menthe-Pastille” advertisement. Created in 1929 by the renowned French artist Charles Gesmar, this poster is a perfect encapsulation of the Art Deco era. The composition features two glamorous flapper women, elegantly dressed in deep blue and mauve, enjoying the refreshing liqueur at a Parisian café table. A sharply dressed waiter, almost blending into the abstract, lush green background, attends to their needs, balancing bottles of the famous digestif.
Authentic Vintage Appeal and Vibrant Color Palette
Gesmar’s signature style—characterized by bold colors (the striking red background contrasts beautifully with the emerald green and cobalt blue) and streamlined figures—makes this piece highly desirable for collectors and enthusiasts of vintage graphic design. The lettering for “LA MENTHE-PASTILLE” is a masterful example of early modern typography. Whether you are decorating a home bar, a classic living room, or seeking unique wall art for a high-end commercial space, this poster print offers a refreshing splash of vintage French charm. It’s more than just an advertisement; it’s a celebration of 1920s leisure and Art Deco flair, promising to be a captivating focal point in any room.
What You're Getting
Premium Quality, Every Print
Not all posters are created equal. Here's exactly what makes a MerchFuse print different.
Paper Quality
200 GSM Matte Stock
Genuine heavyweight fine art matte paper — noticeably thicker than standard poster stock. Resists curling and feels substantial on the wall.
Ink & Longevity
75-Year Archival Inks
Fade-resistant pigment inks rated for 75+ years of indoor display — the same technology used in professional photography studios and fine art galleries.
Packaging
Rigid Tube Shipping
Every order hand-rolled in tissue paper inside a reinforced protective tube with end-cap cushioning — arrives perfectly flat, crease-free, mint condition, guaranteed.
Before You Order
Find Your Perfect Print Size
All sizes match standard off-the-shelf frames — IKEA, Target, and Amazon frames fit straight away.
All sizes shown to scale — portrait & landscape orientations
After It Arrives
How to Frame & Display Your Print
Four simple steps, tube to wall — no tools, no specialist knowledge.
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Unroll & Let It Relax
Remove from the tube and lay face-down on a clean flat surface for 20–30 minutes. The 200 GSM matte stock self-relaxes — any shipping curl releases without heat or moisture.
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Pick a Standard Frame
Every size matches a standard off-the-shelf frame — IKEA HOVSTA, Target Threshold, Amazon Basics. An 18×24" drops in directly. No trimming, no custom framing.
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Glass Is Optional
Our matte finish eliminates glare, so hanging without glass often shows more detail — particularly deep blacks and shadow gradients. If you prefer glass, use UV-protective acrylic.
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Avoid Direct UV Sunlight
Archival pigment inks are rated for 75+ years indoors. Choose a wall with indirect or diffused natural light for the longest possible display life.
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